How to Find the Right RECOMMENDers for Your Business

The best RECOMMENDers for your business are probably people you already know.

You do not need to find strangers to recommend you. You need to recognize the people who already do.

Start with who already sends you clients

Think about where your best clients come from. Not the ones who found you on Google. The ones who walked in and said "so-and-so sent me."

Those are your RECOMMENDers. They are already recommending you for free. Creating a Recommendationship with them just makes it official.

Talk to them. Tell them about RECOMMENDii. Explain that you would like to formalize what they are already doing. Most people who genuinely like your business will be happy to help.

Look at your professional network

Who do you interact with professionally? Referral partners, neighbouring businesses, people in complementary industries who serve the same kind of clients you do.

A dentist and a dental hygienist. A personal trainer and a physiotherapist. A realtor and a mortgage broker. These relationships already exist. RECOMMENDii gives them a formal structure and makes them visible to the people who matter.

Use the Find a RECOMMENDer search

On RECOMMENDii, your business dashboard has a Find a RECOMMENDer tab. You can search for RECOMMENDers by name or by location.

If you find someone whose profile looks right, whose existing Recommendationships align with the kind of businesses you want to be associated with, and whose network seems to include your kind of clients, you can send them a Recommendationship request.

They decide whether to accept. Not every request will be accepted and that is fine. A RECOMMENDer who accepts your request should genuinely believe in what you do.

What makes a good RECOMMENDer for your business

• They already know your work, your quality, and your service
• Their clients are the kind of people who might need what you offer
• They have a strong personal reputation in your community
• Their existing Recommendationships reflect well on their judgement
• They are willing to put their name behind you publicly

Quality over quantity

Three RECOMMENDers who genuinely believe in your business and actively send clients your way are worth more than thirty who accepted your request but rarely mention you.

Your analytics will show you which RECOMMENDers are actually driving visits to your page. Focus your energy on those relationships. Nurture them. Make sure those RECOMMENDers feel valued.

The best Recommendationships grow naturally out of existing trust. Build those first.